How to whisPR …
In several years of media making we’ve been witnessing PR on a daily basis. We saw how it worked and when it worked. And you know what? A lot of times it didn’t. It’s no secret that our media landscape has changed in fundamental ways in recent years. Effective PR has to embrace those changes and make use of the appropriate channels of communication in a credible and authentic way. This is what we call “whispering”.

Passion
We believe that in order to communicate a company’s message, you have to have a passion for the product first. It’s as simple as that: If you want to convince someone, you better believe in what you’re selling. And this is what we do. We’re a specialized agency and all “whisprers” share a passion for footwear, fashion and lifestyle products.

Transparency
PR is no magic, but a number of steps taken in the right direction. Based on this credo, we’re inviting all our clients to join this process with us. With our server-based work structures we’re able to provide access to our clippings and databases at any point in time – 24/7.